ABOUT ANNE FRASIER
Anne Frasier (a.k.a. Theresa Weir) is a New York Times and USA Today bestselling and award-winning author of thirty books. Her memoir, The Orchard, was an Oprah Magazine Fall Pick, Number Two on the October Indie Next List, a B+ featured title in Entertainment Weekly, a One Book One Community Read, Target Book Club Pick, and Books-A-Million Book Club Pick.
Thursday, May 5, 2011
PLAY DEAD GETS A MAKEOVER
I spent a week trying to find the perfect image, but everything I came up with missed the mark. Nothing really evoked the feel of the book, which is decidedly dark Gothic, but with a tiny bit of camp thrown in.
Finally found this image, which I sent to the great Robin Ludwig, who worked her font magic. I also had the book professionally formatted, and it can now be found at Barnes&Noble as well as Amazon. The iBook will be next.
I chose Play Dead for this makeover because it outsells all of my other titles, and I wanted readers to have a more satisfying reading experience. I also think Play Dead has held up better than most of my Frasier titles. Why? In my opinion, it's because it didn't adhere to the expectations of the police procedural. This can be a tough sell on release day, but in the end I think writing outside the lines has given Play Dead a longer life because it doesn't feel dated and it doesn't feel like a plot you've read a million times.